Welcome to the World of Babyletto!

Watch out, world! There's a new kid in town.

Over a fun-filled, sunny Southern California weekend, Babyletto celebrated the official grand opening of our flagship brick and mortar store, located in the heart of Melrose Avenue in our hometown of LA.

We kicked off our two day celebration event with a pre-opening party, where we invited our close friends and partners to explore the new space and share in the excitement of the launch.

Next, we welcomed our LA based community to a day of family-friendly activities and delicious treats for all ages to enjoy. Guests were greeted with free gift bags and swaddle embroidery from our friends at Large Lemonade. As they made their way through the event, guests also participated in free aura photography sessions and built their own fresh flower bouquets.

For our littlest guests – we partnered with Jellypop on a shoe design activation, where little ones could let their creativity soar and decorate shoes to take home and enjoy!

During the celebration, guests were encouraged to learn about and try some of our best selling collections and gliders - all while enjoying bites and refreshments from local favorites Great White, Trophies Burger Club, and Hey Hey.